Master's Degree · Digital Marketing & Media

Master of Science in Digital Marketing

at Asia Pacific University of Technology & Innovation

APU Main Campus (Technology Park Malaysia, Bukit Jalil), Kuala Lumpur, Kuala Lumpur

Details last verified 23 Sep 2026. The source and date of each figure are shown beside it.

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Course at a glance

University: Asia Pacific University of Technology & Innovation
Campus: APU Main Campus (Technology Park Malaysia, Bukit Jalil), Kuala Lumpur, Kuala Lumpur
Study level: Master's Degree
Field: Business
Discipline: Digital Marketing & Media
Duration: 1 year
Study mode: Full-time
Qualification: Master of Science in Digital Marketing
Intakes: November 2026
Tuition: Total tuition: MYR 42,000
Entry requirements: Academic: Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.English: IELTS · minimum score 6

Details last updated 23 Sep 2026. Each figure is explained, with its source, in the sections below.

About this course

Master's programme in digital marketing, combining theory, critical analysis and practice with the latest AI developments. APU lists it as a full-time programme of 1+ year. APU also lists a part time version as a separate entry.

Fees

Total tuition
Total for International. The page states fees exclude deposits and other miscellaneous fees, and that all information is correct at the time of publication but subject to change. For international students the page states fees exclude 6% SST.
MYR 42,000
Applies to: International students
Source: official website · retrieved 22 Sep 2026

Fees for this course
Fee	Amount	Applies to
Total tuitionTotal for International. The page states fees exclude deposits and other miscellaneous fees, and that all information is correct at the time of publication but subject to change. For international students the page states fees exclude 6% SST. Source: official website · retrieved 22 Sep 2026	MYR 42,000	International students

Fees are set by the university and can change. Check the source and date beside each figure.

Intakes

November 2026 (30 November 2026)
Source: official website · retrieved 22 Sep 2026

Entry requirements

Academic
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
Source: official website · retrieved 22 Sep 2026
Academic
Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.
Source: official website · retrieved 22 Sep 2026
Academic
Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
Source: official website · retrieved 22 Sep 2026
Academic
Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
Source: official website · retrieved 22 Sep 2026
English language
English requirement for International Students: IELTS : 6.0
IELTS · minimum score 6
Source: official website · retrieved 22 Sep 2026

Study guides

Choosing a university

Choosing a University in Malaysia: APU, UCSI, MMU and City University Compared

How to choose between the private universities on Zawqari Education, with an overview of what each is known for, where their campuses are and what to compare.

Updated 19 Oct 2026

Quick answers about this course

When can I start Master of Science in Digital Marketing?

Intakes stored for this course: November 2026. Intakes can change, so confirm the date before you apply.

How long does Master of Science in Digital Marketing take?

1 year, full-time, as stored for this course.

How much does Master of Science in Digital Marketing cost?

Total tuition: MYR 42,000. Fees are set by the university and can change; the Fees section gives the source and the date of each figure.

What English score do I need?

Stored for this course: IELTS, minimum score 6. The Entry requirements section has the full wording.

Where is it taught?

APU Main Campus (Technology Park Malaysia, Bukit Jalil), Kuala Lumpur, Kuala Lumpur.

How do I apply, and which documents are needed?

The Entry requirements section on this page lists what the university has stated. You can also ask a Zawqari advisor on WhatsApp.

Interested in this course?

A Zawqari advisor can answer your questions on WhatsApp. We aim to respond within about 30 minutes; this is not guaranteed.

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Master's Degree · Digital Marketing & Media