Master of Science in Digital Marketing (Part Time)

University

Asia Pacific University of Technology & Innovation

Campus

APU Main Campus (Technology Park Malaysia, Bukit Jalil), Kuala Lumpur, Kuala Lumpur

Study level

Master's Degree

Field

Business

Discipline

Digital Marketing & Media

Duration

30 months

Study mode

Part-time

Qualification

Master of Science in Digital Marketing

Intakes

October 2026

Entry requirements

Academic: Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.English: IELTS · minimum score 6

Details last updated 23 Sep 2026. Each figure is explained, with its source, in the sections below.

Master's programme in digital marketing, combining theory, critical analysis and practice with the latest AI developments. APU lists it as a part-time programme of 2 years 6 months.

• October 2026 (30 October 2026)

  Source: official website · retrieved 22 Sep 2026

• Academic

  Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.

  Source: official website · retrieved 22 Sep 2026

• Academic

  ​Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

  Source: official website · retrieved 22 Sep 2026

• Academic

  Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.

  Source: official website · retrieved 22 Sep 2026

• Academic

  Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.

  Source: official website · retrieved 22 Sep 2026

• English language

  English requirement for International Students: IELTS : 6.0

  IELTS · minimum score 6

  Source: official website · retrieved 22 Sep 2026